Canadian Tire is one of Canada's 60 largest publicly traded companies. The firm operates an inter-related network of businesses engaged in retailing hardgoods, apparel and petroleum as well as financial and automotive services, employing more than 58,000 people across Canada. Retail operations include Canadian Tire, the core retail and automotive service operation, Canadian Tire Petroleum, men's, women's, and work apparel retailer Mark's Work Wearhouse, and PartSource, retailing auto parts and accessories. Its head office is in Toronto, Ontario. The retailer is known for its Canadian Tire "money" which is a pioneering loyalty program first introduced in 1958. It is also known for its innovative advertising achieved through cross-merchandising.
Coupons
Facts
The first Canadian Tire store opened on September 15, 1922 in Toronto, Ontario by J. William Billes and Alfred J. Billes. This store, which was located at the corner of Yonge and Isabella, bought Hamilton Tire and Garage Ltd. in Toronto's east end with combined savings of $1,800. In 1934, the first official associate store opened in Hamilton, Ontario. In 1937, the store and head office was moved to Yonge St. and Church St. This location remains as an associate store in the chain today. In 1928, the store issued its first catalogue, becoming one of Canada's most famous mail order businesses. To this day, the company has grown to over 482 stores.
Tweets
About
Canadian Tire Corporation has tried on two occasions to expand into the US market. In the 1980s the White Auto Store chain, concentrated in Texas was acquired and cost Canadian Tire $200 million to fold. In 1991 a second attempt with the Auto Source chain with grand plans of 100 to 120 outlets in the US Midwest was started. The Auto Source chain was sold costing the company a reported $80.6 million. Canadian Tire has experienced a period of significant growth and success, having transformed its store network in three major waves beginning in 1994.
